Applications
Promotional Items
Promotional items, including apparel, are used to build and reinforce the Wyffels brand with customers, employees and others. The brand identity guidelines for logo usage, color palettes and fonts should be followed when producing promotional items.
Guidelines:
• use an approved Wyffels logo or corn icon.
• maintain a minimum clear space around the Wyffels logo or corn icon from any text or graphic elements.
• use logo artwork that has been downloaded from this site.
• use the appropriate file format for your specific application.
• use the Wyffels logo or corn icon at the proper size for your specific application, but no smaller than 3/4” wide. The trademark or registration symbol can be omitted in especially small applications.
• include only the Wyffels logo or corn icon, unless the merchandise is to be used for a co–sponsored event or program, in which case the second logo or text should be positioned on the opposite side of the item as the Wyffels logo or corn icon, and should not be larger than the Wyffels logo.
• use the preferred three–color black, yellow and green version of the Wyffels logo or corn icon on materials where enough contrast exists between the logo and the background color (white, light and medium tones). You may use the black logo on very light-colored objects or materials, and the all-white logo on very dark-colored objects or materials.
